Delphi-TVS Technologies Ltd., a leading maker of fuel-injection & filtration systems in India, required a robust digital platform to serve its aftermarket customers, distributors and internal teams with up-to-date product catalogs, engineering data and service resources. The goal was to modernize access, streamline part identification and ensure secure distribution of technical assets. Our team at Brainmagic delivered an engaging, secure web catalogue & portal solution tailored for the aftermarket business of Delphi-TVS.
Unified Aftermarket Catalogue with Secure Access
Consolidate Delphi-TVS’s full range of aftermarket parts (filters, injection systems, common rail components) into a single responsive web platform.
High-resolution imagery, specification sheets and downloadable PDFs for each product line.
Advanced search, filters and part-number cross reference to help users quickly identify correct parts.
Role-based access for internal users, distributors, and end-users with secure login.
Downloadable technical-resources and brochures for authorized users only.
Region-wise usage tracking and daily analytics reports for business heads.
Multimedia integration: product videos, service guidance and application data.
Strong content-security controls to restrict unauthorized export or misuse of proprietary data.
The Development Approach
1. Platform Strategy
Built as a web-first, responsive application optimized for desktops, tablets and mobile browsers.
Enterprise-grade backend enabling centralized management of parts data, user roles, media assets and analytics.
2. Key Features Developed
Centralised Parts Database: Unified catalogue of Delphi-TVS aftermarket parts with dynamic updates.
Search & Part Discovery Engine: Part number lookup, cross-reference, filters by product family (filters, injection systems, CR systems) to ease correct identification.
Download Centre: PDFs of brochures, filters catalogs, service-kits, and price-lists for authorized users.
User/Dealer Portal: Secure login area for distributors and service partners to access exclusive data and updates.
Protected Intellectual Property: Secure data access and download controls ensured parts-and-service data remained within authorised channels.
Conclusion
The implementation of the aftermarket catalogue and portal for Delphi-TVS Technologies Ltd. by Brainmagic has delivered a secure, scalable and user-centric platform that empowers distributors, service partners and internal teams with accurate product data and media resources. By consolidating disparate catalogs and service assets into one web environment, Delphi-TVS is now better positioned for efficient aftermarket operations, quicker partner support and stronger service-ecosystem engagement.
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