Delphi‑TVS product catalogue
Dealer portal dashboard

Digital Aftermarket Catalogue & Portal for Delphi-TVS Technologies Ltd.

Home Case Study Delphi-TVS Product Catalogue
Mechanic using catalogue app

Delphi-TVS Technologies Ltd., a leading maker of fuel-injection & filtration systems in India, required a robust digital platform to serve its aftermarket customers, distributors and internal teams with up-to-date product catalogs, engineering data and service resources. The goal was to modernize access, streamline part identification and ensure secure distribution of technical assets. Our team at Brainmagic delivered an engaging, secure web catalogue & portal solution tailored for the aftermarket business of Delphi-TVS.

Unified Aftermarket Catalogue with Secure Access

  • Aftermarket parts digital solutionConsolidate Delphi-TVS’s full range of aftermarket parts (filters, injection systems, common rail components) into a single responsive web platform.
  • Product search in portalHigh-resolution imagery, specification sheets and downloadable PDFs for each product line.
  • Dealer engagement featuresAdvanced search, filters and part-number cross reference to help users quickly identify correct parts.
  • Mobile catalogue viewRole-based access for internal users, distributors, and end-users with secure login.
  • Delphi‑TVS portal solutionDownloadable technical-resources and brochures for authorized users only.
  • Digital parts managementRegion-wise usage tracking and daily analytics reports for business heads.
  • Catalogue filter interfaceMultimedia integration: product videos, service guidance and application data.
  • Product details viewStrong content-security controls to restrict unauthorized export or misuse of proprietary data.

The Development Approach

  • 1. Platform Strategy
    • Portal analytics dashboardBuilt as a web-first, responsive application optimized for desktops, tablets and mobile browsers.
    • Reward or offer integrationEnterprise-grade backend enabling centralized management of parts data, user roles, media assets and analytics.

  • 2. Key Features Developed
    • Dynamic loading of catalogs for Rane group companiesCentralised Parts Database: Unified catalogue of Delphi-TVS aftermarket parts with dynamic updates.
    • Pinch-to-zoom for high-resolution product imagesSearch & Part Discovery Engine: Part number lookup, cross-reference, filters by product family (filters, injection systems, CR systems) to ease correct identification.
    • Downloadable PDF price list for Rane productsDownload Centre: PDFs of brochures, filters catalogs, service-kits, and price-lists for authorized users.
    • In-app notifications for product launchesUser/Dealer Portal: Secure login area for distributors and service partners to access exclusive data and updates.
    • Region-wise daily login reports for Rane group headsMedia Library: Embedded videos showing products, application procedures & technical briefs.
    • Inventory management screenAnalytics Dashboard: Insights on usage—downloads, login activity, region-wise distribution.
    • AI-based product recommendations for similar itemsSecurity Measures: Role-based access, secure data storage, export restrictions and audit logs.

  • 3. UI/UX Focus
    • Corporate UI DesignDesigned to align with Delphi-TVS corporate identity — clean, technical, easy-to-navigate.
    • User NavigationIntuitive interface for service centre staff, distributors and internal users to find parts quickly and reliably.
    • User NavigationResponsive layout ensures full functionality across device types.

  • 4. Admin Panel Features
    • digital product catalog design for manufacturersAdmins can add/modify product lines, upload new media/brochures, update part numbers and manage user roles.
    • mobile product catalog for sales teamsReal-time visibility of user activity, downloads and region-wise usage via dashboard.

Outcomes

  • Centralized CatalogUnified Catalogue Platform: Merged all aftermarket parts data into one scalable web solution.
  • Real-time EngagementImproved Partner Experience: Distributors & service centres now have quick, accurate access to parts info and downloads.
  • Data InsightsFaster Content Updates: Delphi-TVS team can update part-data, media and docs without heavy tech intervention.
  • Controlled SharingData-Driven Insights: Usage analytics enable region-wise decisions and targeted support.
  • High AdoptionEnhanced Brand Digital-Presence: Responsive, secure platform strengthened Delphi-TVS’s aftermarket service image.
  • High AdoptionProtected Intellectual Property: Secure data access and download controls ensured parts-and-service data remained within authorised channels.

Conclusion

The implementation of the aftermarket catalogue and portal for Delphi-TVS Technologies Ltd. by Brainmagic has delivered a secure, scalable and user-centric platform that empowers distributors, service partners and internal teams with accurate product data and media resources. By consolidating disparate catalogs and service assets into one web environment, Delphi-TVS is now better positioned for efficient aftermarket operations, quicker partner support and stronger service-ecosystem engagement.

🔗 Visit: Delphi-TVS Product Catalogue

Explore How Our Product Catalogue Solutions Transform Product Experiences

Discover Brainmagic product catalogue development case studies and see how we help businesses deliver seamless, engaging, and scalable digital product catalog experiences for modern customers.

Contact us